Elevating Brands & Experiences
Hi, I'm Daniel. I create intuitive, impactful design solutions—whether for Fortune 500 companies, startups, or personal brands.
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![Graphic infographic about color balance in CMYK printing, showing the level of color used for Cyan, Magenta, Yellow, and Pile, categorized as minimal, green, moderate, and major.]()
First Republic Bank
Design Systems
I collaborated with a team to capture and communicate First Republic’s legacy of strength, stability, and exceptional service. These guidelines ensure consistency in bringing that vision to life. -
![Collection of smartphone screens displaying mental health and mood tracking app interfaces with charts, scores, and journal entries.]()
The Holistic Health AI App
UX, UI, Product Design
Built with a deep understanding of user needs, this AI wellness app brings together cohesive design, emotional sensitivity, and purposeful interactions—all centered around improving well-being through design. -
![An Alaska Airlines passenger airplane flying above the clouds.]()
Alaska Airlines
UX, Product Design
Collaborating with developers, I helped design a platform that streamlines digital-first guest experiences, simplifies in-flight task management, and improves efficiency and effectiveness throughout the process. -
![ARguide]()
ARguide
UI, UX, Product, Logo design
I designed an app that lets users explore a city through curated recommendations from locals, friends, and celebrities, featuring AR-enabled maps for an immersive, guided experience. -
![Two smartphone screens displaying a social media wish list. The first shows the profile of Aubrey Graham with options to edit profile and view followers. The second shows a wishlist with a pair of men's shoes priced at $114.99, contributed by Aubrey Graham, who comments about graduating and visualizes the shoes. Both screens show profile pictures, buttons, and engagement details.]()
Wishlist
UI, UX, Product, Logo Design
As the sole designer of Wishlist, I created an iOS app that makes gift-giving simple by letting users build and share lists, upload photos, or scan barcodes to save items — streamlining the process for any occasion. -
![AC Moore]()
AC Moore
UI, UX, Product Design
As the sole designer at A.C. Moore, I created an inventory management solution to streamline 40,000+ SKUs per store, improving efficiency for staff, leadership, and customers alike. -
![Screenshot of an online clothing store homepage displaying a banner offering 25% off on purchases of $100 or more, with images of women modeling bras, sleepwear, and loungewear.]()
SOMA
UX, Product Design
As the designer, I was tasked with redesigning SOMA’s mega navigation to enhance usability, making it quicker and easier for customers to find products and seamlessly complete their purchases online. -
![Tequila Revolucion]()
Tequila Revolución
Logo, Packaging Design
At Tequila Revolución, crafting exceptional tequila comes down to the choices we make—prioritizing quality over shortcuts, authenticity over trends, and pure, natural ingredients over anything artificial. -
![Lebron James]()
Lebron James Logo
Logo Design
Designed for NBA superstar LeBron James’ transition to the Miami Heat, this logo symbolizes his jersey number change from 23 to 6. It seamlessly integrates the initials “LB” with the number “6” for a bold and dynamic identity. -
![The Blueprint 3 Album Artwork]()
The Blueprint 3 Artwork
Graphic, Packaging Design
Artwork created for the special release of Jay-Z's Blueprint III. The Blueprint 3 is the eleventh studio album by American rapper Jay-Z. -
![Norfork State football player wearing jersey number 15 on the field with spectators in the background.]()
Norfolk State University
Logo Design
Redesigned the Norfolk State Spartans football logo to capture the team’s strength, pride, and competitive spirit for their Division I FCS identity. -
![Chalk drawing of a shield-shaped logo with the text 'Leaders of the Hardwood Skills Academy'.]()
U.S. Marine Corps
Logo Design, Branding
As the sole designer, I created the visual identity and experience for the Marine Corps Leaders of the Hardwood basketball clinic, combining skill development and mentorship to inspire young athletes. -
![Chase]()
Chase
Visual, Iconography, and Design Systems
I collaborated with Chase on a variety of projects, including a concept initiative, Autosave, Geo Imaging, Iconography, and comprehensive design systems.
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![A person holding a smartphone displaying the MTV News app with a live news broadcast featuring a woman in a pink blazer sitting at a news desk with the Capitol building in the background.]()
MTV Streaming App
UX, UI, Product Design
The MTV app is a cutting-edge mobile platform that gives users worldwide seamless access to everything MTV—music, shows, events, and more—all at their fingertips.
MARKET YOURSELF WORLDWIDE
Build your brand!
Your personal brand is your story. From one-of-a-kind websites to distinctive logos, I help professionals stand out online—straightforward flat-rate pricing, no subscriptions. Save time and lean on an experienced expert to get custom work!
The 48-Hour Personal Brand Sprint Process
The 48-Hour Personal Brand Sprint process is a focused design experience that takes you from ideas to a complete visual identity in days, not weeks.
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A design sprint is a focused, time-boxed process used to solve big creative challenges quickly.
In your case, that means designing your personal brand identity, and/or website — fast, clearly, and collaboratively.Instead of spreading design work over weeks, your sprint dedicates 48 hours of design time to building your brand system.
It’s not rushed — it’s intentional. Every hour is spent creating with purpose and direction. -
1. Preparation
We start with a strategy call, where we’ll discuss the details of your project, answer any questions you may have, and you can share any inspiration or references. Once you’re ready, we’ll schedule your sprint date.
2. The Sprint (48 Hours of Active Design Time)
Over two focused days of design time, I’ll create your brand identity — logo, color palette, typography, and visual direction.
You’ll get one round of refinement and progress updates throughout.3. Delivery & Launch
At the end of your sprint, you’ll receive the invoice for the remaining balance and your final design(s).
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Each sprint includes 48 hours of active design time — the clock runs only when I’m actively designing for you.
If feedback or materials are delayed, your sprint simply pauses.Unresponsive for 5+ business days: Project on hold (+$100 reactivation fee)
Unresponsive for 30+ days: Project considered abandoned
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After your sprint, you can purchase a Subscription —
an ongoing creative partnership for $100/month.Includes:
Ongoing design requests
Priority turnaround
Consistent creative direction as your brand grows
What they say
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![Blue geometric logo resembling a camera shutter or aperture with eight segments.]()
"What I enjoyed most about working with Daniel was his mix of to-the-point creative vision and direction.
Project Owner
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![GAP logo on a navy blue background]()
Daniel, for being relatively young, exhibits the experience and talent of someone twice his age in years.
Senior Developer
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![NBC logo with colorful peacock feathers]()
"He is an incredible leader and has a way about him to get the most out of anyone. But most importantly, he's always eager to help others learn, grow and improve."
Senior Recruiter
About me
Hi, I’m Daniel—a creative and experienced graphic designer who’s passionate about building strong, memorable brands. I design because I believe it's a part of my purpose and I love solving problems.
I help businesses and entrepreneurs bring their vision to life through creative branding, impactful visuals, and strategic design solutions. Whether you’re starting fresh or reimagining your brand, I’m here to craft designs that connect, inspire, and leave a lasting impression.
Let’s create something amazing together! Feel free to reach out—I’d love to chat.
Trusted by leading brands and ambitious professionals alike
Get in touch
Have any questions? Every great endeavor starts with an idea. Maybe you’re launching a business, turning a hobby into something more, or sharing a creative project with the world. Whatever your vision, how you present your story online can make all the difference.
Feel free to reach out directly or schedule a call—I’d love to connect!
Stop by anytime!
1150 South Olive Street, Los Angeles, CA 90015
Hours
Monday–Friday
9am–6pm
A blog about documenting my Personal Brand story
A story about building, designing, and taking the leap
Starting something from scratch is equal parts exhilarating and terrifying. But if there’s one thing I’ve learned, it’s this: the only way to create something meaningful is to take the leap—uncertainty and all.
This blog is my story. It’s about the highs, the lows, and everything in between as I build my brand. It’s about design, problem-solving, and the creative process. It's about the challenges, the wins, and the inevitable missteps—the lessons that only come from diving in headfirst.
If you’ve ever dreamed of starting something—a brand, a business, or just a bold new chapter—this space is for you. Let’s talk about what it takes to build, create, and take risks.
Welcome to the journey. Let’s make something great.